13h00 : couvent des jacobinS opening
14h00 - 14h45 : Workshop session #1
Are you really sure you have a good reputation and good deliverability ?
Postmastery shows you how to monitor the right performance indicators of your campaigns and how to detect problems as quickly as possible.
Jérôme GAYS - Postmastery
Olivier MOULENE - Postmastery
Room 19
Design of the graphic components of an Email Design System with Figma: The Atomic Design Approach
From defining atoms to molecules to final organisms, learn how to structure and standardize your component designs on Figma to improve the consistency, efficiency and production of your email campaigns.
Thomas Defossez - Badsender
Room 14
Back to the future: discovering the email of tomorrow...
We've killed it 100 times, and yet email remains the channel of choice in Mix Marketing strategies. In just a few years, it’s true, email has changed a lot. Join us in this workshop to talk about tomorrow's email with Dartagnan experts! Innovation, uses, AI, interactivity… Explore with us the latest innovations in your favorite media. Come share our vision of a modern and inclusive email, and leave with concrete ideas to stand out.
Dartagnan
Room 8
Artificial intelligence as Core of MTAs
1. Automatic Bounce Classification: convolutional neural network
2. Adaptive Behavior: deep learning - reinforcement learning
3. Usage in vSMTP
4. Kimzee: a new approach to Email Infrastructure aaS, proposed by viridIT
ViridIT
Room 12
B2C acquisition, from collection to transformation at SFR
How to increase your income with simple and effective email marketing campaigns? At a telecom giant, the objective is to grow the prospect base. With a collection strategy allowing precise targeting and effective segmentation, email marketing campaigns maximize sales while strengthening customer relationships.
Webmecanik
Dataventure
Room 18
DELIVEry workshop
Meet a deliverability expert to analyze your needs and find solutions
Olivier Moulène - Postmastery - Deliverability
Bruno Florence - Florence Consultant - Deliverability
Sébastien Fischer - Bad Sender - Deliverability
Pierre Pignault - MailSoar - Deliverability
Laurent Garnier - Consultant - Deliverability
Pierre-Yves Dubreucq - Mindbaz - Deliverability
Thomas Defossez - Bad Sender - Design
Room 18
14H45-15H00 : PAUSE NETWORKING
15h00 - 15h45 : Workshop session #2
Are you really sure you have a good reputation and good deliverability ?
Postmastery shows you how to monitor the right performance indicators of your campaigns and how to detect problems as quickly as possible.
Jérôme GAYS - Postmastery
Olivier MOULENE - Postmastery
Room 19
Internalization of CRM processes: from data collection to performance measurement
A presentation of the tools/flows, organization, CRM activations and analysis tools of Groupe Beaumanoir
Pierre LECLERC - Groupe Beaumanoir
Room 14
Back to the future: discovering the email of tomorrow...
We've killed it 100 times, and yet email remains the channel of choice in Mix Marketing strategies. In just a few years, it’s true, email has changed a lot. Join us in this workshop to talk about tomorrow's email with Dartagnan experts! Innovation, uses, AI, interactivity… Explore with us the latest innovations in your favorite media. Come share our vision of a modern and inclusive email, and leave with concrete ideas to stand out.
Dartagnan
Room 8
Artificial intelligence as Core of MTAs
1. Automatic Bounce Classification: convolutional neural network
2. Adaptive Behavior: deep learning - reinforcement learning
3. Usage in vSMTP
4. Kimzee: a new approach to Email Infrastructure aaS, proposed by viridIT
ViridIT
Room 12
B2C acquisition, from collection to transformation at SFR
How to increase your income with simple and effective email marketing campaigns? At a telecom giant, the objective is to grow the prospect base. With a collection strategy allowing precise targeting and effective segmentation, email marketing campaigns maximize sales while strengthening customer relationships.
Webmecanik
Dataventure
Room 13
DELIVERY workshop
Meet a deliverability expert to analyze your needs and find solutions
Olivier Moulène - Postmastery - Deliverability
Bruno Florence - Florence Consultant - Deliverability
Sébastien Fischer - Bad Sender - Deliverability
Pierre Pignault - MailSoar - Deliverability
Laurent Garnier - Consultant - Deliverability
Pierre-Yves Dubreucq - Mindbaz - Deliverability
Thomas Defossez - Bad Sender - Design
Room 18
15H45-16H00 : PAUSE NETWORKING
16h00 - 16h45 : Workshop session #3
Are you really sure you have a good reputation and good deliverability ?
Postmastery shows you how to monitor the right performance indicators of your campaigns and how to detect problems as quickly as possible.
Jérôme GAYS - Postmastery
Olivier MOULENE - Postmastery
Room 19
Internalization of CRM processes: from data collection to performance measurement
A presentation of the tools/flows, organization, CRM activations and analysis tools of Groupe Beaumanoir
Pierre LECLERC - Groupe Beaumanoir
Room 14
Back to the future: discovering the email of tomorrow...
We've killed it 100 times, and yet email remains the channel of choice in Mix Marketing strategies. In just a few years, it’s true, email has changed a lot. Join us in this workshop to talk about tomorrow's email with Dartagnan experts! Innovation, uses, AI, interactivity… Explore with us the latest innovations in your favorite media. Come share our vision of a modern and inclusive email, and leave with concrete ideas to stand out.
Dartagnan
Room 8
Artificial intelligence as Core of MTAs
1. Automatic Bounce Classification: convolutional neural network
2. Adaptive Behavior: deep learning - reinforcement learning
3. Usage in vSMTP
4. Kimzee: a new approach to Email Infrastructure aaS, proposed by viridIT
ViridIT
Room 12
B2C acquisition, from collection to transformation at SFR
How to increase your income with simple and effective email marketing campaigns? At a telecom giant, the objective is to grow the prospect base. With a collection strategy allowing precise targeting and effective segmentation, email marketing campaigns maximize sales while strengthening customer relationships.
Webmecanik
Dataventure
Room 13
DELIVERY workshop
Meet a deliverability expert to analyze your needs and find solutions
Olivier Moulène - Postmastery - Deliverability
Bruno Florence - Florence Consultant - Deliverability
Sébastien Fischer - Bad Sender - Deliverability
Pierre Pignault - MailSoar - Deliverability
Laurent Garnier - Consultant - Deliverability
Pierre-Yves Dubreucq - Mindbaz - Deliverability
Thomas Defossez - Bad Sender - Design
Room 18
16H45-17H00 : PAUSE NETWORKING
17h00 - 17h45 : Workshop session #4
A EHAWK Presentation
A presentation of the eHawk solution to assess the validity of leads made through email
Raymond Dijkxhoorn - eHawk
Room 19
No Workshop
No Workshop
No Speaker
Room 14
A SEINO Presentation
Why is email reporting so challenging, and how have we solved this problem for many major brands?
Kevin STEBA - SEINO
Room 8
No Workshop
No Workshop
No Speaker
Room 12
Even emails can be sovereign!
Explore the issues of digital sovereignty and discover how this choice can strengthen the security, confidentiality and independence of your emails.
Pierre-Yves Dubreucq - Mindbaz
Room 13
DELIVERY workshop
Meet a deliverability expert to analyze your needs and find solutions
Olivier Moulène - Postmastery - Deliverability
Bruno Florence - Florence Consultant - Deliverability
Sébastien Fischer - Bad Sender - Deliverability
Pierre Pignault - MailSoar - Deliverability
Laurent Garnier - Consultant - Deliverability
Pierre-Yves Dubreucq - Mindbaz - Deliverability
Thomas Defossez - Bad Sender - Design
Room 18
18h15 : COUVENT DES JACONBINS closing
19h00 - 00h00 : networking & Music Night-Out
CONCERT, DJ-SET et OPEN BAR
Night-out EMDay 24
The Ubu is a performance hall inaugurated in 1987. A former children's daycare transformed into a café-theatre then a concert hall, the Ubu is a project carried out by the founders of the Rencontres Trans Musicales de Rennes with the aim of promoting rock scene in Rennes.
The Trans Musicales association has made it possible to discover, in France, many talents such as Björk, Nirvana, LCD Soundsystem, IAM, Portishead, Beck, Les Béruriers Noirs, Ben Harper or even Lenny Kravitz and Daft Punk...
The latter two having played in this oh-so-important room! During this evening, you will have the opportunity to discover two artists accompanied by the Trans Musicales association and to discover from the inside how this concert hall works.
UBU - 1, rue Saint Hélier - 35000 - Rennes